Ask Our BMW Genius.
Our dedicated Product Experts are here to help you discover the latest BMW technological innovations.
BMW Genius App
Even with our Turnersville BMW Genius’s expert assistance, customers may want more information or help to use their BMWs many features to the fullest. BMW’s Genius Everywhere Program includes the BMW Genius App for use on tablets and smartphones. The BMW Genius App is an electronic path to exploring, understanding and using BMW’s Ultimate Driving Machines.
BMW Genius Hotline
Get instant answers to BMW questions by calling the BMW Genius Hotline at 1.844.4GENIUS (443.6487). A BMW Genius is available to help Monday-Friday, 9am-9pm You may also reach a BMW Genius via email at bmwgenius@bmwusa.com.
BMW’s Genius Everywhere Program - in person and online - is designed to make all BMW owners knowledgeable and secure in operating their BMWs.

BMW of Turnersville is proud to introduce the addition of Zach Grimm in our new position of BMW Genius. His goal is to inform and educate customers about the many features and benefits of the latest BMW products and technologies. He is also the main point of contact for customers to answer technical questions in person, by phone, and e-mail. Even though Zach is a part of our Sales Team, he is NOT a salesperson.
Part of being our resident Product Genius, Zach also manages the Encore Program, a new service BMW is offering to all new car owners. We invite you to come back and meet with him to go over some of the more advanced features in your car, whether it is Smartphone Integration, Voice Commands, Navigation, or to answer any specific questions you may have about your new BMW. Zach can also be found in our service drive Monday through Thursday from 4PM to 6PM to answer any questions you may have.
To Contact Zach:
Phone: 856.516.6571
Email: zgrimm@PenskeAutomotive.Com